Deploying a CRM system in practice — Understanding the user experience

The Contemporary Understanding of User Experience in Practice

User Experience (UX) has been a buzzword in agile literature in recent years. However, often UX remains as a vague concept and it may be hard to understand the very nature of it in the context of agile software development. This paper explores the multifaceted UX literature, emphasizes the multi-dimensional nature of the concept and organizes the current state-of-the-art knowledge. As a startin...

Enhancing CRM Business Intelligence Applications by Web User Experience Model

several trends are emerging in the field of CRM technology which promises a brighter future of more profitable customers and decreasing costs. One of the most critical trends is enhancing Business Intelligence applications using Web Technologies, Web technologies can improve the CRM BI implementation, but it still need evaluation, The Web has focused the attention of organizations towards the U...

Mobile phone games: Understanding the user experience

Using Ontologies - Understanding the User Experience

Drawing on 118 responses to a survey of ontology use, this paper describes the experiences of those who create and use ontologies. Responses to questions about language and tool use illustrate the dominant position of OWL and provide information about the OWL profiles and particular Description Logic features used. The paper suggests that further research is required into the difficulties exper...

Understanding Playful User Experience through Digital Games

It has been commonly acknowledged that the acceptance of a product depends on both its utilitarian and non-utilitarian properties. The non-utilitarian properties can elicit generally pleasurable and particularly playful experiences in the product’s users. Product design needs to improve the support of playful experiences in order to fit in with the users’ multi-faceted needs. However, designing...